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CASE STUDIES

Results driven.

YEAR: 2020 | 2021

WE ACTIVATED:

STRATEGY

DATA ANALYSIS

CREATIVITY

CONTENT

Starting from Q4 of 2020 we built a completely new structure for McAfee Consumer Products Business Unit. We focused on Google Ads for EMEA, US, Canada and APAC to deliver the best ROAS based on their products. Thanks to meticulous data analysis, we are able to manage the advertising budget based on the performance marketing level for the above mentioned countries.

RESULTS

+2.4M

SUBSCRIBERS

The financial results are available on McAfee Quarterly Reports and Results.

RESULTS

+11%

PARTECIPANTS PER CAMP

We reached an average of 150 participants per camp thanks to social media advertising. The number of participants increased by 11% in 2020.

YEAR: 2020 | 2021

WE ACTIVATED:

STRATEGY

DATA ANALYSIS

CREATIVITY

CONTENT

We planned a different strategy for each country of interest ( Italy, Switzerland, Germany and France) to reach potential partecipantsfor the camp.

YEAR: 2020 | 2021

WE ACTIVATED:

STRATEGY

DATA ANALYSIS

CREATIVITY

TECHNOLOGY

We developed an IT solution for a partnership between Poste Italiane and Visa. The goal was to get selected users to subscribe to this community in order to have access to some VIP experiences. Curlad was able to develop a solution that would match sensitive data of clients from different databases in all GDPR compliance.

RESULTS

TECHNOLOGY

We were able to deliver the request of keeping the final customer’s experience exclusive by coding a system where safety was the top priority.

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